{"id":8944,"date":"2023-09-07T11:44:34","date_gmt":"2023-09-07T09:44:34","guid":{"rendered":"https:\/\/www.asiafruitlogistica.com\/?page_id=8944"},"modified":"2023-09-28T09:25:13","modified_gmt":"2023-09-28T07:25:13","slug":"article20230907","status":"publish","type":"page","link":"https:\/\/www.asiafruitlogistica.com\/zh-hans\/article20230907\/","title":{"rendered":"Article20230907"},"content":{"rendered":"<div id=\"cs-content\" class=\"cs-content\"><div class=\"x-section e8944-1 m6wg-0\"><div class=\"x-row x-container max width e8944-2 m6wg-1 m6wg-2\"><div class=\"x-row-inner\"><div class=\"x-col e8944-3 m6wg-4\"><h2  class=\"h-custom-headline h2\" ><span>\u65b0\u95fb\u7a3f<\/span><\/h2><ul id=\"\" class=\"x-ul-icons\" style=\"text-align:right;\" ><li id=\"\" class=\"x-li-icon\" style=\"\" ><i class=\"x-icon-angle-double-left\" aria-hidden=\"true\" style=\"color: #c30024;\" data-x-icon-s=\"&#xf100;\" ><\/i><a href=\".\/press-releases\/\" title=\"Press Releases\" target=\"\">\u8fd4\u56de<\/a><\/li><\/ul><\/div><\/div><\/div><div class=\"x-row x-container max width e8944-7 m6wg-1 m6wg-3\"><div class=\"x-row-inner\"><div class=\"x-col e8944-8 m6wg-4\"><h5  class=\"h-custom-headline h5\" style=\"margin-top:1em;\"><span>2023\u5e749\u67087\u65e5<\/span><\/h5><\/div><div class=\"x-col e8944-10 m6wg-4\"><h3  class=\"h-custom-headline h3\" ><span>\u4e9a\u6d32\u6c34\u679c\u5927\u5956\uff1a2023\u5e74\u83b7\u5956\u540d\u5355\u51fa\u7089 <\/span><\/h3><div id=\"\" class=\"x-text\" style=\"\" ><p><strong>\u4e50\u6dc7\u5168\u7403\u3001\u4e1e\u8054\u519c\u4ea7\u3001WinCommerce \u548c Farmind \u7684\u5800\u5185\u8fbe\u751f\u6210\u4e3a2023\u5e74\u4e9a\u6d32\u6c34\u679c\u5927\u5956\u7684\u83b7\u5956\u8005\u3002<\/strong><\/p>\n<p>\u96f6\u98df\u89c4\u683c\u82f9\u679c\u54c1\u724c\u4e50\u6dc7\uff08Rockit\uff09\uff0c\u53f0\u6e7e\u5730\u533a\u6c34\u679c\u8fdb\u53e3\u5546\u4e1e\u8054\u519c\u4e1a\uff0c\u8d8a\u5357\u98df\u54c1\u96f6\u552e\u5546 WinCommerce\uff0c\u4ee5\u53ca\u65e5\u672c\u5206\u9500\u5546 Farmind \u7684\u5800\u5185\u8fbe\u751f\u5206\u522b\u6458\u5f97\u4e862023\u5e74 Asia Fruit Awards \u4e9a\u6d32\u6c34\u679c\u5927\u5956\u7684\u6b8a\u8363\u3002<\/p>\n<p>\u4e9a\u6d32\u6c34\u679c\u5927\u5956\u662f\u6cdb\u4e9a\u6d32\u9886\u57df\u4e45\u8d1f\u76db\u8a89\u7684\u884c\u4e1a\u5956\u9879\uff0c\u7531\u4e9a\u6d32\u6d32\u9645\u65d7\u8230\u7ea7\u679c\u852c\u5927\u79c0 ASIA FRUIT LOGISTICA \u4e9a\u6d32\u56fd\u9645\u679c\u852c\u5c55\u89c8\u4f1a\u4ee5\u53ca\u884c\u4e1a\u9886\u822a\u671f\u520a\u300aAsiafruit \u4e9a\u6d32\u6c34\u679c\u300b\u6742\u5fd7\u8054\u5408\u9881\u53d1\uff0c\u65e8\u5728\u8868\u5f70\u4e9a\u6d32\u679c\u852c\u4e1a\u5185\u7684\u5353\u8d8a\u6210\u5c31\u3002\u83b7\u5956\u540d\u5355\u7531\u4e24\u65b9\u8054\u5408\u7504\u9009\u3002<\/p>\n<p>\u4e9a\u6d32\u6c34\u679c\u5927\u5956\u8bbe\u6709\u56db\u4e2a\u5956\u9879\uff1a\u201c\u5e74\u5ea6\u8425\u9500\u65b9\u6848\u201d\u3001\u201c\u5e74\u5ea6\u8fdb\u53e3\u5546\u201d\u3001\u201c\u5e74\u5ea6\u679c\u852c\u96f6\u552e\u5546\u201d\u4ee5\u53ca\u201c\u5f71\u54cd\u529b\u5927\u5956\u201d\u3002\u5176\u4e2d\uff0c\u5f71\u54cd\u529b\u5927\u5956\u8868\u5f70\u5bf9\u4e9a\u6d32\u65b0\u9c9c\u679c\u852c\u884c\u4e1a\u53d1\u5c55\u4f5c\u51fa\u91cd\u8981\u8d21\u732e\u7684\u4e2a\u4eba\u6216\u4f01\u4e1a\u3002<\/p>\n<p>\u672c\u5c4a\u4e9a\u6d32\u6c34\u679c\u5927\u5956\u9881\u5956\u5178\u793c\u4e8e<strong>\u4eca\u5929<\/strong>\uff089\u67087\u65e5\uff09\u5728\u4e9a\u6d32\u56fd\u9645\u679c\u852c\u5c55\u89c8\u4f1a\u73b0\u573a\u4e3e\u529e\uff0c\u83b7\u5956\u8005\u540d\u5355\u5728\u73b0\u573a\u5ba3\u5e03\u3002\u4e9a\u6d32\u56fd\u9645\u679c\u852c\u5c55\u89c8\u4f1a\u662f\u4e9a\u6d32\u65b0\u9c9c\u679c\u852c\u4ea7\u4e1a\u9886\u822a\u8d38\u6613\u5c55\uff0c\u4e8e2023\u5e749\u67086~8\u65e5\u56de\u5f52\u5386\u4e45\u5f25\u65b0\u7684\u4e3e\u529e\u5730\u2014\u2014\u9999\u6e2f\u4e9a\u6d32\u56fd\u9645\u535a\u89c8\u9986\uff08AsiaWorld-Expo\uff09\u3002<\/p>\n<p><strong>\u4e9a\u6d32\u56fd\u9645\u679c\u852c\u5c55\u89c8\u4f1a<\/strong><strong>\u4e3b\u529e\u65b9<\/strong><strong>Global Produce Events<\/strong><strong>\u884c\u653f\u8463\u4e8b<\/strong><strong>David Axiotis<\/strong>\u548c\u300aAsiafruit \u4e9a\u6d32\u6c34\u679c\u300b\u6742\u5fd7\u53d1\u884c\u65b9\u53ca\u4e9a\u6d32\u6c34\u679c\u56fd\u9645\u679c\u852c\u5927\u4f1a\u4e3b\u529e\u65b9<strong>Fruitnet Media International \u7684\u6267\u884c\u8463\u4e8b Chris White<\/strong> \u4e3a\u4e9a\u6d32\u6c34\u679c\u5927\u5956\u56db\u4f4d\u83b7\u5956\u8005\u6388\u4e88\u4e86\u5956\u676f\u548c\u5956\u72b6\u3002<\/p>\n<p>\u201c\u6211\u4eec\u8bda\u631a\u795d\u8d3a\u56db\u4f4d\u6770\u51fa\u7684\u83b7\u5956\u8005\uff0c\u201dAxiotis \u8bf4\u3002\u201c\u8fd9\u4e9b\u5956\u9879\u662f\u5bf9\u4e9a\u6d32\u65b0\u9c9c\u679c\u852c\u884c\u4e1a\u4f7c\u4f7c\u8005\u7684\u8ba4\u53ef\uff0c\u8ba9\u6211\u4eec\u4e00\u8d77\u5bf9\u8fd9\u4e9b\u6210\u5c31\u975e\u51e1\u7684\u83b7\u5956\u8005\u8868\u793a\u795d\u8d3a\uff01\u201d<\/p>\n<p><strong>\u5e74\u5ea6\u8425\u9500\u65b9\u6848\uff1a\u4e50\u6dc7\u5168\u7403<\/strong><\/p>\n<p><img src=\"https:\/\/www.asiafruitlogistica.com\/wp-content\/uploads\/2023\/09\/1.-MARKETING-CAMPAIGN-scaled.jpg\" alt=\"\" width=\"500\" height=\"333\" class=\"alignnone wp-image-8931\" \/><\/p>\n<p>\u4e50\u6dc7\u5168\u7403\uff08Rockit Global\uff09\u4e0e\u4e16\u754c\u8457\u540d\u5a31\u4e50IP\u5b9d\u53ef\u68a6\uff08Pok\u00e9mon\uff09\u5408\u4f5c\uff0c\u5728\u4e2d\u56fd\u5e02\u573a\u94fa\u5f00\u5168\u6e20\u9053\u8425\u9500\u63a8\u5e7f\u3002\u51ed\u501f\u8fd9\u4e00\u8425\u9500\u65b9\u6848\u7684\u521b\u65b0\u529b\uff0c\u4e50\u6dc7\u5168\u7403\u83b7\u5f97\u4e86\u5e74\u5ea6\u8425\u9500\u65b9\u6848\u5956\uff08Marketing Campaign of the Year Award\uff09\u3002<\/p>\n<p>\u4e3a\u5e86\u795d6\u67081\u65e5\u513f\u7ae5\u8282\uff0c\u8be5\u96f6\u98df\u89c4\u683c\u82f9\u679c\u54c1\u724c\u4e0e\u5b9d\u53ef\u68a6\u7684\u4e2d\u56fd\u5e02\u573a\u8425\u9500\u5408\u4f5c\u4ece2023\u5e745\u6708\u8fdb\u884c\u81f38\u6708\uff0c\u4e3a\u671f12\u5468\u3002\u5728\u6b64\u671f\u95f4\uff0c\u8457\u540d\u5b9d\u53ef\u68a6\u89d2\u8272\u76ae\u5361\u4e18\uff08Pikachu\uff09\u7684\u5f62\u8c61\u5927\u91cf\u51fa\u73b0\u5728\u4e50\u6dc7\u7684\u5168\u6e20\u9053\u8425\u9500\u4e2d\uff0c\u5305\u62ec\u7535\u5546\u5e73\u53f0\u3001\u793e\u4ea4\u5a92\u4f53\u3001\u5e97\u5185\u9648\u5217\u3001\u6237\u5916\u6d3b\u52a8\u53ca\u4ea7\u54c1\u5305\u88c5\u548c\u5ba3\u4f20\u7269\u6599\u7b49\u3002<\/p>\n<p>\u901a\u8fc7\u4e0e\u963f\u91cc\u5df4\u5df4\u96c6\u56e2\u65d7\u4e0b\u96f6\u552e\u5e73\u53f0\u76d2\u9a6c\u5408\u4f5c\uff0c\u4e50\u6dc7\u5b9d\u53ef\u68a6\u793c\u76d2\u5f97\u4ee5\u5728\u5168\u56fd\u8303\u56f4\u5185\u8fdb\u884c\u7ebf\u4e0a\u9500\u552e\uff0c\u540c\u65f6\u4e5f\u5728\u91cd\u70b9\u57ce\u5e02\u91cc\u7684280\u5bb6\u914d\u6709\u6d3b\u52a8\u4e3b\u9898\u88c5\u9970\u7684\u95e8\u5e97\u4e2d\u51fa\u552e\u3002\u6574\u4e2a\u6d3b\u52a8\u671f\u95f4\uff0c\u4e50\u6dc7\u4e0e\u96f6\u552e\u5408\u4f5c\u4f19\u4f34\u4e3e\u529e\u4e86140\u573a\u8def\u6f14\uff0c\u9500\u552e\u7ec8\u7aef\u5c55\u793a\uff08\u5305\u62ec\u5b9d\u53ef\u68a6\u4e3b\u9898\u5305\u88c5\u548c\u5468\u8fb9\u7b49\uff09\u89e6\u53ca\u8d85\u8fc73300\u5bb6\u95e8\u5e97\u3002\u8be5\u8425\u9500\u65b9\u6848\u5728\u7ebf\u4e0a\u8868\u73b0\u4e5f\u5c24\u4e3a\u6d3b\u8dc3\uff0c\u5305\u62ec\u4e86\u4e0eKOL\uff08\u5173\u952e\u610f\u89c1\u9886\u8896\uff09\u548cKOC\uff08\u5173\u952e\u610f\u89c1\u6d88\u8d39\u8005\uff09\u7684\u5408\u4f5c\uff0c\u4ee5\u53ca\u793e\u4ea4\u5a92\u4f53\u6d3b\u52a8\u7b49\u3002<\/p>\n<p>\u300aAsiafruit \u4e9a\u6d32\u6c34\u679c\u300b\u6742\u5fd7\u4e3b\u7f16 John Hey \u5728\u516c\u5e03\u83b7\u5956\u8005\u65f6\u8868\u793a\uff0c\u4e50\u6dc7\u901a\u8fc7\u5408\u4f5c\u6253\u9020\u4e86\u201c\u6709\u7a7f\u900f\u529b\u7684\u201d\u8425\u9500\u65b9\u6848\uff0c\u6210\u529f\u501f\u52a9\u5b9d\u53ef\u68a6\u7684\u4eba\u6c14\u4e0e\u54c1\u724c\u529b\u89e6\u53ca\u4e86\u6570\u767e\u4e07\u6d88\u8d39\u8005\u3002\u8fd9\u6b21\u5408\u4f5c\u8ba9\u4e24\u4e2a\u54c1\u724c\u201c\u52c7\u4e8e\u521b\u65b0\u3001\u6d3b\u529b\u56db\u5c04\u3001\u5145\u6ee1\u6001\u5ea6\u201d\u7684\u201c\u4e2a\u6027\u201d\u548c\u201c\u4ef7\u503c\u201d\u4ea7\u751f\u5171\u9e23\uff0c\u6253\u52a8\u4e86\u4e50\u6dc7\u7684\u76ee\u6807\u53d7\u4f17\uff0c\u4e5f\u8fce\u5408\u4e86\u4e0d\u65ad\u589e\u957f\u7684\u6536\u85cf\u54c1\u5e02\u573a\u7684\u8d8b\u52bf\u3002Hey \u8bf4\uff1a\u201c\u5728\u4e2d\u56fd\uff0c\u7c89\u4e1d\u6587\u5316\u975e\u5e38\u76db\u884c\uff0c\u4e50\u6dc7\u4e0e\u5b9d\u53ef\u68a6\u7684\u5408\u4f5c\u5f88\u597d\u5730\u501f\u52bf\u4e86\u8fd9\u4e00\u70ed\u70b9\u3002\u201d<\/p>\n<p>\u5728\u6b64\u756a\u9ad8\u5f71\u54cd\u529b\u7684\u8425\u9500\u6d3b\u52a8\u4e4b\u524d\uff0c\u4e50\u6dc7\u5c31\u6709\u8fc7\u4e0e\u5a31\u4e50IP\u5408\u4f5c\u7684\u7ecf\u9a8c\uff0c\u5148\u540e\u4e0e\u5403\u8c46\u4eba\uff08Pacman\uff09\u548c\u5c0f\u9ec4\u4eba\uff08Minions\uff09\u5408\u4f5c\u3002\u4e0e\u5b9d\u53ef\u68a6\u7684\u5408\u4f5c\u5219\u5ef6\u7eed\u4e86\u8fd9\u4e00\u4e0e\u5168\u7403\u5353\u8d8a\u5a31\u4e50IP\u5408\u4f5c\u7684\u6210\u529f\u7b56\u7565\u3002\u201c\u4e50\u6dc7\u4ee5\u5feb\u6d88\u54c1\uff08FMCG\uff09\u7684\u8425\u9500\u6218\u7565\u6301\u7eed\u4e3a\u54c1\u724c\u84c4\u529b\uff0c\u6253\u7834\u4e86\u82f9\u679c\u54c1\u7c7b\u7684\u8425\u9500\u5e38\u89c4\uff0c\u201dHey \u8868\u793a\u3002<\/p>\n<p>\u4ee3\u8868\u4e50\u6dc7\u5168\u7403\u9886\u5956\u7684\u516c\u53f8\u5168\u7403\u8425\u9500\u603b\u7ecf\u7406 Julian Smith \u53d1\u8868\u83b7\u5956\u611f\u8a00\u79f0\uff1a\u201c\u6211\u4eec\u4ee5\u6d88\u8d39\u8005\u4e3a\u6838\u5fc3\u4e0e\u5b9d\u53ef\u68a6\u5408\u4f5c\u6253\u9020\u7684\u5168\u6e20\u9053\u8425\u9500\u6d3b\u52a8\uff0c\u5982\u4eca\u80fd\u591f\u83b7\u5f97\u4e9a\u6d32\u6c34\u679c\u5927\u5956\u7684\u5e74\u5ea6\u8425\u9500\u65b9\u6848\u5956\uff0c\u6211\u4eec\u611f\u5230\u975e\u5e38\u9a84\u50b2\u3002<\/p>\n<p>\u201c\u5728\u6211\u4eec\u81f4\u529b\u6210\u4e3a\u5168\u7403\u53d7\u6b22\u8fce\u82f9\u679c\u54c1\u724c\u7684\u9053\u8def\u4e0a\uff0c\u8fd9\u4e00\u6b8a\u8363\u662f\u53c8\u4e00\u4e2a\u91cd\u8981\u91cc\u7a0b\u7891\u3002\u6211\u4eec\u671f\u5f85\u80fd\u591f\u9f13\u52b1\u6570\u767e\u4e07\u65b0\u6d88\u8d39\u8005\u53bb\u5c1d\u8bd5\u65b0\u4e8b\u7269\uff0c\u505a\u51fa\u4e0d\u540c\u9009\u62e9\u3002\u2018Ready, Set, Go\uff01\u2019\u201d<\/p>\n<p><strong>\u5e74\u5ea6\u8fdb\u53e3\u5546\uff1a\u4e1e\u8054\u519c\u4ea7<\/strong><\/p>\n<p><img src=\"https:\/\/www.asiafruitlogistica.com\/wp-content\/uploads\/2023\/09\/2.-IMPORTER-scaled.jpg\" alt=\"\" width=\"500\" height=\"333\" class=\"alignnone wp-image-8933\" \/><\/p>\n<p>\u5e74\u5ea6\u8fdb\u53e3\u5546\u5956\u9881\u53d1\u7ed9\u4e86\u603b\u90e8\u4f4d\u4e8e\u53f0\u6e7e\u5730\u533a\u7684\u4e1e\u8054\u519c\u4ea7\u3002<\/p>\n<p>\u521b\u7acb\u4e8e2005\u5e74\u7684\u4e1e\u8054\u519c\u4ea7\u662f\u53f0\u6e7e\u9886\u822a\u6c34\u679c\u8fdb\u53e3\u5546\u4e4b\u4e00\uff0c\u5728\u9999\u6e2f\u548c\u4e2d\u56fd\u5927\u9646\u5e02\u573a\u4e5f\u6709\u53ef\u89c2\u7684\u8fdb\u53e3\u4e1a\u52a1\u3002<\/p>\n<p>\u4e1e\u8054\u519c\u4ea7\u56e0\u6218\u7565\u6027\u548c\u521b\u65b0\u6027\u7684\u5e02\u573a\u6269\u5c55\u65b9\u6cd5\u800c\u53d7\u5230\u5927\u5956\u7684\u5173\u6ce8\u3002\u8be5\u516c\u53f8\u4e5f\u53d7\u5230\u4e86\u5305\u62ec\u5168\u7403\u8457\u540d\u4f9b\u5e94\u5546\u5728\u5185\u7684\u4e3b\u8981\u5ba2\u6237\u7684\u5e7f\u6cdb\u597d\u8bc4\u3002<\/p>\n<p>\u53f0\u6e7e\u7684\u65b0\u9c9c\u679c\u852c\u4e1a\u52a1\u76ee\u524d\u4ecd\u7531\u6279\u53d1\u548c\u4f20\u7edf\u96f6\u552e\u4e3b\u5bfc\u3002\u5728\u4e0e\u8fd9\u4e9b\u6e20\u9053\u5efa\u7acb\u7262\u56fa\u5173\u7cfb\u7684\u540c\u65f6\uff0c\u4e1e\u8054\u519c\u4ea7\u5bf9\u73b0\u4ee3\u96f6\u552e\u4e1a\u7684\u4f9b\u5e94\u4e1a\u52a1\u4e5f\u8fbe\u5230\u4e86\u53ef\u89c2\u7684\u89c4\u6a21\uff0c\u5e76\u6210\u4e3a\u4e86\u5bb6\u4e50\u798f\uff08Carrefour\uff09\u7684\u91cd\u8981\u670d\u52a1\u4f9b\u5e94\u5546\u3002<\/p>\n<p>Hey 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src=\"https:\/\/www.asiafruitlogistica.com\/wp-content\/uploads\/2023\/09\/3.PRODUCE-RETAILER-scaled.jpg\" alt=\"\" width=\"500\" height=\"333\" class=\"alignnone wp-image-8935\" \/><\/p>\n<p>\u8d8a\u5357\u9886\u822a\u98df\u54c1\u96f6\u552e\u5546 WinCommerce \u6458\u5f97\u4e86\u5e74\u5ea6\u679c\u852c\u96f6\u552e\u5546\u7684\u6b8a\u8363\u3002<\/p>\n<p>WinCommerce \u5728\u8d8a\u5357\u7ecf\u8425\u8fde\u9501\u8d85\u5e02 WinMart \u548c\u8fde\u9501\u4fbf\u5229\u5e97 WinMart+\uff0c\u62e5\u6709\u8d85\u8fc7130\u5bb6\u8d85\u5e02\u95e8\u5e97\u548c3200\u591a\u5bb6\u4fbf\u5229\u5e97\u3002<\/p>\n<p>\u81ea\u4ece\u9a6c\u5c71\u96c6\u56e2\uff08Masan Group\uff09\u57282019\u5e74\u5e95\u63a5\u7ba1\u8be5\u516c\u53f8\u4ee5\u6765\uff0cWinCommerce \u5728\u65b0\u9c9c\u679c\u852c\u96f6\u552e\u65b9\u9762\u53d6\u5f97\u7684\u8fdb\u5c55\u6709\u76ee\u5171\u7779\u3002\u5728\u6b64\u671f\u95f4\uff0c\u539f\u672c\u7684 VinMart \u548c VinCommerce \u54c1\u724c\u66f4\u540d\u4e3a\u5982\u4eca\u7684 WinMart \u548c WinCommerce\u3002<\/p>\n<p>Hey \u5728\u516c\u5e03 WinCommerce \u83b7\u5956\u65f6\u8868\u793a\uff0c\u8be5\u516c\u53f8\u4e0d\u4ec5\u6269\u5927\u4e86\u8fdb\u53e3\u6c34\u679c\u7684\u4f9b\u5e94\uff0c\u4e5f\u901a\u8fc7\u6709\u5e8f\u7684\u5e97\u5185\u5e03\u5c40\u3001\u7a33\u5b9a\u7684\u5546\u54c1\u54c1\u8d28\u548c\u5f15\u4eba\u6ce8\u76ee\u7684\u9648\u5217\u63d0\u5347\u4e86\u6d88\u8d39\u8005\u7684\u8d2d\u7269\u4f53\u9a8c\u3002<\/p>\n<p>WinCommerce \u51ed\u501f\u5e97\u5185\u6267\u884c\u548c\u54c1\u63a7\u6d41\u7a0b\u3001\u4ea7\u54c1\u5904\u7406\u4ee5\u53ca\u679c\u852c\u4e0a\u67b6\u9648\u5217\u7b49\u65b9\u9762\u7684\u4f18\u5f02\u8868\u73b0\u53d7\u5230\u4e9a\u6d32\u6c34\u679c\u5927\u5956\u7684\u8ba4\u53ef\u3002<\/p>\n<p>Hey \u6307\u51fa\uff0cWinCommerce 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\u4e0d\u4ec5\u4e3a\u5206\u9500\u5de5\u4f5c\u6295\u8d44\u4e86IT\u7ba1\u7406\u7cfb\u7edf\uff0c\u8fd8\u5f00\u53d1\u4e86\u50ac\u719f\u6280\u672f\u3002\u8fd1\u671f\uff0c\u8be5\u516c\u53f8\u8fd8\u5c06\u8fd9\u4e9b\u6280\u672f\u548c\u4e13\u4e1a\u77e5\u8bc6\u5e26\u5230\u4e86\u4e2d\u56fd\u5728\u5185\u7684\u6d77\u5916\u5e02\u573a\uff0c\u4ee5\u5f3a\u5316\u9999\u8549\u7b49\u6c34\u679c\u7684\u5206\u9500\u3002<\/p>\n<p>\u5728\u8d38\u6613\u65b9\u9762\uff0c\u5800\u5185\u4e5f\u5728\u65e5\u672c\u505a\u51fa\u4e86\u91cd\u5927\u8d21\u732e\u3002\u6210\u7acb Farmind \u4e4b\u524d\uff0c\u4ed6\u57281978\u5e74\u81f32007\u5e74\u95f4\u66fe\u5728\u90fd\u4e50\u65e5\u672c\uff08Dole Japan\uff09\u548c\u90fd\u4e50\u4e9a\u6d32\uff08Dole Asia\uff09\u62c5\u4efb\u9ad8\u7ea7\u526f\u603b\u88c1\u804c\u52a1\u3002\u5728\u90fd\u4e50\u671f\u95f4\uff0c\u4ed6\u5728\u5c06\u65b0\u897f\u5170\u5947\u5f02\u679c\u5f15\u5165\u65e5\u672c\u5e02\u573a\u65b9\u9762\u53d1\u6325\u4e86\u5173\u952e\u4f5c\u7528\uff0c\u800cFarmind \u5982\u4eca\u4e5f\u662f\u4f73\u6c9b\uff08Zespri\uff09\u5728\u65e5\u672c\u7684\u4e3b\u8981\u5206\u9500\u5546\u3002<\/p>\n<p>\u5728\u9999\u8549\u54c1\u7c7b\u65b9\u9762\uff0c\u5800\u5185\u52a9\u63a8\u4e86\u83f2\u5f8b\u5bbe\u4ea7\u80fd\u7684\u589e\u957f\uff0c\u5e76\u4e14\u662f\u65e5\u672c\u7b2c\u4e00\u6279\u591a\u5143\u5316\u91c7\u8d2d\u9999\u8549\u3001\u628a\u4e1a\u52a1\u4ece\u83f2\u5f8b\u5bbe\u5ef6\u4f38\u5230\u62c9\u4e01\u7f8e\u6d32\u7684\u53c2\u4e0e\u8005\u4e4b\u4e00\u3002<\/p>\n<p>\u00a0\u201c\u6211\u5f88\u8363\u5e78\u83b7\u5f97\u8fd9\u4e2a\u5982\u6b64\u91cd\u78c5\u7684\u5956\u9879\uff0c\u975e\u5e38\u611f\u8c22 Farmind \u7684\u52aa\u529b\u5f97\u5230\u4e86\u5982\u6b64\u9ad8\u5ea6\u7684\u8ba4\u53ef\uff0c\u201d\u5800\u5185\u8bf4\u9053\u3002\u201cFarmind \u81f4\u529b\u4e8e\u4e0d\u65ad\u5f3a\u5316\u548c\u6269\u5c55\u6211\u4eec\u7684\u7efc\u5408\u5e73\u53f0\uff0c\u4e3a\u4e9a\u6d32\u548c\u65e5\u672c\u7684\u5168\u7403\u679c\u852c\u4ea7\u4e1a\u53d1\u5c55\u505a\u51fa\u8d21\u732e\u3002\u201d<\/p>\n<p><strong>\u66f4\u591a\u4e9a\u6d32\u6c34\u679c\u5927\u5956\u6709\u5173\u4fe1\u606f\uff0c\u6216\u5a92\u4f53\u54a8\u8be2\uff0c\u6b22\u8fce\u8054\u7cfb\uff1a<\/strong><\/p>\n<p>John Hey, \u4e9a\u6d32\u6c34\u679c\u4e3b\u7f16\uff0c\u90ae\u7bb1\uff1a<a href=\"mailto:john@fruitnet.com\">john@fruitnet.com<\/a> \uff08<span>English<\/span>\uff09<\/p>\n<p>Yuxin Yang\uff0c\u4e9a\u6d32\u6c34\u679c\u4e2d\u6587\u4e3b\u7f16\uff0c\u90ae\u7bb1\uff1a<a href=\"mailto:yuxin@fruitnet.com\">yuxin@fruitnet.com<\/a> \uff08\u4e2d\u6587\uff09<\/p>\n<\/div><\/div><\/div><\/div><div class=\"x-row x-container max width e8944-13 m6wg-1 m6wg-2\"><div class=\"x-row-inner\"><div class=\"x-col e8944-14 m6wg-4\"><div id=\"\" class=\"x-text\" style=\"\" ><\/div><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u65b0\u95fb\u7a3f\u8fd4\u56de2023\u5e749\u67087\u65e5\u4e9a\u6d32\u6c34\u679c\u5927\u5956\uff1a2023\u5e74\u83b7\u5956\u540d\u5355\u51fa\u7089 \u4e50\u6dc7\u5168\u7403\u3001\u4e1e\u8054\u519c\u4ea7\u3001WinCommerce \u548c Farmind \u7684\u5800\u5185\u8fbe\u751f\u6210\u4e3a2023\u5e74\u4e9a\u6d32\u6c34\u679c\u5927\u5956\u7684\u83b7\u5956\u8005\u3002 \u96f6\u98df\u89c4\u683c\u82f9\u679c\u54c1\u724c\u4e50\u6dc7\uff08Rockit\uff09\uff0c\u53f0\u6e7e\u5730\u533a\u6c34\u679c\u8fdb\u53e3\u5546\u4e1e\u8054\u519c\u4e1a\uff0c\u8d8a\u5357\u98df\u54c1\u96f6\u552e\u5546 WinCommerce\uff0c\u4ee5\u53ca\u65e5\u672c\u5206\u9500\u5546 Farmind \u7684\u5800\u5185\u8fbe\u751f\u5206\u522b\u6458\u5f97\u4e862023\u5e74 Asia Fruit Awards \u4e9a\u6d32\u6c34\u679c\u5927\u5956\u7684\u6b8a\u8363\u3002 \u4e9a\u6d32\u6c34\u679c\u5927\u5956\u662f\u6cdb\u4e9a\u6d32\u9886\u57df\u4e45\u8d1f\u76db\u8a89\u7684\u884c\u4e1a\u5956\u9879\uff0c\u7531\u4e9a\u6d32\u6d32\u9645\u65d7\u8230\u7ea7\u679c\u852c\u5927\u79c0 ASIA FRUIT LOGISTICA \u4e9a\u6d32\u56fd\u9645\u679c\u852c\u5c55\u89c8\u4f1a\u4ee5\u53ca\u884c\u4e1a\u9886\u822a\u671f\u520a\u300aAsiafruit \u4e9a\u6d32\u6c34\u679c\u300b\u6742\u5fd7\u8054\u5408\u9881\u53d1\uff0c\u65e8\u5728\u8868\u5f70\u4e9a\u6d32\u679c\u852c\u4e1a\u5185\u7684\u5353\u8d8a\u6210\u5c31\u3002\u83b7\u5956\u540d\u5355\u7531\u4e24\u65b9\u8054\u5408\u7504\u9009\u3002 \u4e9a\u6d32\u6c34\u679c\u5927\u5956\u8bbe\u6709\u56db\u4e2a\u5956\u9879\uff1a\u201c\u5e74\u5ea6\u8425\u9500\u65b9\u6848\u201d\u3001\u201c\u5e74\u5ea6\u8fdb\u53e3\u5546\u201d\u3001\u201c\u5e74\u5ea6\u679c\u852c\u96f6\u552e\u5546\u201d\u4ee5\u53ca\u201c\u5f71\u54cd\u529b\u5927\u5956\u201d\u3002\u5176\u4e2d\uff0c\u5f71\u54cd\u529b\u5927\u5956\u8868\u5f70\u5bf9\u4e9a\u6d32\u65b0\u9c9c\u679c\u852c\u884c\u4e1a\u53d1\u5c55\u4f5c\u51fa\u91cd\u8981\u8d21\u732e\u7684\u4e2a\u4eba\u6216\u4f01\u4e1a\u3002 \u672c\u5c4a\u4e9a\u6d32\u6c34\u679c\u5927\u5956\u9881\u5956\u5178\u793c\u4e8e\u4eca\u5929\uff089\u67087\u65e5\uff09\u5728\u4e9a\u6d32\u56fd\u9645\u679c\u852c\u5c55\u89c8\u4f1a\u73b0\u573a\u4e3e\u529e\uff0c\u83b7\u5956\u8005\u540d\u5355\u5728\u73b0\u573a\u5ba3\u5e03\u3002\u4e9a\u6d32\u56fd\u9645\u679c\u852c\u5c55\u89c8\u4f1a\u662f\u4e9a\u6d32\u65b0\u9c9c\u679c\u852c\u4ea7\u4e1a\u9886\u822a\u8d38\u6613\u5c55\uff0c\u4e8e2023\u5e749\u67086~8\u65e5\u56de\u5f52\u5386\u4e45\u5f25\u65b0\u7684\u4e3e\u529e\u5730\u2014\u2014\u9999\u6e2f\u4e9a\u6d32\u56fd\u9645\u535a\u89c8\u9986\uff08AsiaWorld-Expo\uff09\u3002 \u4e9a\u6d32\u56fd\u9645\u679c\u852c\u5c55\u89c8\u4f1a\u4e3b\u529e\u65b9Global Produce Events\u884c\u653f\u8463\u4e8bDavid Axiotis\u548c\u300aAsiafruit \u4e9a\u6d32\u6c34\u679c\u300b\u6742\u5fd7\u53d1\u884c\u65b9\u53ca\u4e9a\u6d32\u6c34\u679c\u56fd\u9645\u679c\u852c\u5927\u4f1a\u4e3b\u529e\u65b9Fruitnet Media International \u7684\u6267\u884c\u8463\u4e8b Chris White \u4e3a\u4e9a\u6d32\u6c34\u679c\u5927\u5956\u56db\u4f4d\u83b7\u5956\u8005\u6388\u4e88\u4e86\u5956\u676f\u548c\u5956\u72b6\u3002 \u201c\u6211\u4eec\u8bda\u631a\u795d\u8d3a\u56db\u4f4d\u6770\u51fa\u7684\u83b7\u5956\u8005\uff0c\u201dAxiotis \u8bf4\u3002\u201c\u8fd9\u4e9b\u5956\u9879\u662f\u5bf9\u4e9a\u6d32\u65b0\u9c9c\u679c\u852c\u884c\u4e1a\u4f7c\u4f7c\u8005\u7684\u8ba4\u53ef\uff0c\u8ba9\u6211\u4eec\u4e00\u8d77\u5bf9\u8fd9\u4e9b\u6210\u5c31\u975e\u51e1\u7684\u83b7\u5956\u8005\u8868\u793a\u795d\u8d3a\uff01\u201d \u5e74\u5ea6\u8425\u9500\u65b9\u6848\uff1a\u4e50\u6dc7\u5168\u7403 \u4e50\u6dc7\u5168\u7403\uff08Rockit Global\uff09\u4e0e\u4e16\u754c\u8457\u540d\u5a31\u4e50IP\u5b9d\u53ef\u68a6\uff08Pok\u00e9mon\uff09\u5408\u4f5c\uff0c\u5728\u4e2d\u56fd\u5e02\u573a\u94fa\u5f00\u5168\u6e20\u9053\u8425\u9500\u63a8\u5e7f\u3002\u51ed\u501f\u8fd9\u4e00\u8425\u9500\u65b9\u6848\u7684\u521b\u65b0\u529b\uff0c\u4e50\u6dc7\u5168\u7403\u83b7\u5f97\u4e86\u5e74\u5ea6\u8425\u9500\u65b9\u6848\u5956\uff08Marketing Campaign of the Year Award\uff09\u3002 \u4e3a\u5e86\u795d6\u67081\u65e5\u513f\u7ae5\u8282\uff0c\u8be5\u96f6\u98df\u89c4\u683c\u82f9\u679c\u54c1\u724c\u4e0e\u5b9d\u53ef\u68a6\u7684\u4e2d\u56fd\u5e02\u573a\u8425\u9500\u5408\u4f5c\u4ece2023\u5e745\u6708\u8fdb\u884c\u81f38\u6708\uff0c\u4e3a\u671f12\u5468\u3002\u5728\u6b64\u671f\u95f4\uff0c\u8457\u540d\u5b9d\u53ef\u68a6\u89d2\u8272\u76ae\u5361\u4e18\uff08Pikachu\uff09\u7684\u5f62\u8c61\u5927\u91cf\u51fa\u73b0\u5728\u4e50\u6dc7\u7684\u5168\u6e20\u9053\u8425\u9500\u4e2d\uff0c\u5305\u62ec\u7535\u5546\u5e73\u53f0\u3001\u793e\u4ea4\u5a92\u4f53\u3001\u5e97\u5185\u9648\u5217\u3001\u6237\u5916\u6d3b\u52a8\u53ca\u4ea7\u54c1\u5305\u88c5\u548c\u5ba3\u4f20\u7269\u6599\u7b49\u3002 \u901a\u8fc7\u4e0e\u963f\u91cc\u5df4\u5df4\u96c6\u56e2\u65d7\u4e0b\u96f6\u552e\u5e73\u53f0\u76d2\u9a6c\u5408\u4f5c\uff0c\u4e50\u6dc7\u5b9d\u53ef\u68a6\u793c\u76d2\u5f97\u4ee5\u5728\u5168\u56fd\u8303\u56f4\u5185\u8fdb\u884c\u7ebf\u4e0a\u9500\u552e\uff0c\u540c\u65f6\u4e5f\u5728\u91cd\u70b9\u57ce\u5e02\u91cc\u7684280\u5bb6\u914d\u6709\u6d3b\u52a8\u4e3b\u9898\u88c5\u9970\u7684\u95e8\u5e97\u4e2d\u51fa\u552e\u3002\u6574\u4e2a\u6d3b\u52a8\u671f\u95f4\uff0c\u4e50\u6dc7\u4e0e\u96f6\u552e\u5408\u4f5c\u4f19\u4f34\u4e3e\u529e\u4e86140\u573a\u8def\u6f14\uff0c\u9500\u552e\u7ec8\u7aef\u5c55\u793a\uff08\u5305\u62ec\u5b9d\u53ef\u68a6\u4e3b\u9898\u5305\u88c5\u548c\u5468\u8fb9\u7b49\uff09\u89e6\u53ca\u8d85\u8fc73300\u5bb6\u95e8\u5e97\u3002\u8be5\u8425\u9500\u65b9\u6848\u5728\u7ebf\u4e0a\u8868\u73b0\u4e5f\u5c24\u4e3a\u6d3b\u8dc3\uff0c\u5305\u62ec\u4e86\u4e0eKOL\uff08\u5173\u952e\u610f\u89c1\u9886\u8896\uff09\u548cKOC\uff08\u5173\u952e\u610f\u89c1\u6d88\u8d39\u8005\uff09\u7684\u5408\u4f5c\uff0c\u4ee5\u53ca\u793e\u4ea4\u5a92\u4f53\u6d3b\u52a8\u7b49\u3002 \u300aAsiafruit \u4e9a\u6d32\u6c34\u679c\u300b\u6742\u5fd7\u4e3b\u7f16 John Hey \u5728\u516c\u5e03\u83b7\u5956\u8005\u65f6\u8868\u793a\uff0c\u4e50\u6dc7\u901a\u8fc7\u5408\u4f5c\u6253\u9020\u4e86\u201c\u6709\u7a7f\u900f\u529b\u7684\u201d\u8425\u9500\u65b9\u6848\uff0c\u6210\u529f\u501f\u52a9\u5b9d\u53ef\u68a6\u7684\u4eba\u6c14\u4e0e\u54c1\u724c\u529b\u89e6\u53ca\u4e86\u6570\u767e\u4e07\u6d88\u8d39\u8005\u3002\u8fd9\u6b21\u5408\u4f5c\u8ba9\u4e24\u4e2a\u54c1\u724c\u201c\u52c7\u4e8e\u521b\u65b0\u3001\u6d3b\u529b\u56db\u5c04\u3001\u5145\u6ee1\u6001\u5ea6\u201d\u7684\u201c\u4e2a\u6027\u201d\u548c\u201c\u4ef7\u503c\u201d\u4ea7\u751f\u5171\u9e23\uff0c\u6253\u52a8\u4e86\u4e50\u6dc7\u7684\u76ee\u6807\u53d7\u4f17\uff0c\u4e5f\u8fce\u5408\u4e86\u4e0d\u65ad\u589e\u957f\u7684\u6536\u85cf\u54c1\u5e02\u573a\u7684\u8d8b\u52bf\u3002Hey \u8bf4\uff1a\u201c\u5728\u4e2d\u56fd\uff0c\u7c89\u4e1d\u6587\u5316\u975e\u5e38\u76db\u884c\uff0c\u4e50\u6dc7\u4e0e\u5b9d\u53ef\u68a6\u7684\u5408\u4f5c\u5f88\u597d\u5730\u501f\u52bf\u4e86\u8fd9\u4e00\u70ed\u70b9\u3002\u201d \u5728\u6b64\u756a\u9ad8\u5f71\u54cd\u529b\u7684\u8425\u9500\u6d3b\u52a8\u4e4b\u524d\uff0c\u4e50\u6dc7\u5c31\u6709\u8fc7\u4e0e\u5a31\u4e50IP\u5408\u4f5c\u7684\u7ecf\u9a8c\uff0c\u5148\u540e\u4e0e\u5403\u8c46\u4eba\uff08Pacman\uff09\u548c\u5c0f\u9ec4\u4eba\uff08Minions\uff09\u5408\u4f5c\u3002\u4e0e\u5b9d\u53ef\u68a6\u7684\u5408\u4f5c\u5219\u5ef6\u7eed\u4e86\u8fd9\u4e00\u4e0e\u5168\u7403\u5353\u8d8a\u5a31\u4e50IP\u5408\u4f5c\u7684\u6210\u529f\u7b56\u7565\u3002\u201c\u4e50\u6dc7\u4ee5\u5feb\u6d88\u54c1\uff08FMCG\uff09\u7684\u8425\u9500\u6218\u7565\u6301\u7eed\u4e3a\u54c1\u724c\u84c4\u529b\uff0c\u6253\u7834\u4e86\u82f9\u679c\u54c1\u7c7b\u7684\u8425\u9500\u5e38\u89c4\uff0c\u201dHey \u8868\u793a\u3002 \u4ee3\u8868\u4e50\u6dc7\u5168\u7403\u9886\u5956\u7684\u516c\u53f8\u5168\u7403\u8425\u9500\u603b\u7ecf\u7406 Julian Smith \u53d1\u8868\u83b7\u5956\u611f\u8a00\u79f0\uff1a\u201c\u6211\u4eec\u4ee5\u6d88\u8d39\u8005\u4e3a\u6838\u5fc3\u4e0e\u5b9d\u53ef\u68a6\u5408\u4f5c\u6253\u9020\u7684\u5168\u6e20\u9053\u8425\u9500\u6d3b\u52a8\uff0c\u5982\u4eca\u80fd\u591f\u83b7\u5f97\u4e9a\u6d32\u6c34\u679c\u5927\u5956\u7684\u5e74\u5ea6\u8425\u9500\u65b9\u6848\u5956\uff0c\u6211\u4eec\u611f\u5230\u975e\u5e38\u9a84\u50b2\u3002 \u201c\u5728\u6211\u4eec\u81f4\u529b\u6210\u4e3a\u5168\u7403\u53d7\u6b22\u8fce\u82f9\u679c\u54c1\u724c\u7684\u9053\u8def\u4e0a\uff0c\u8fd9\u4e00\u6b8a\u8363\u662f\u53c8\u4e00\u4e2a\u91cd\u8981\u91cc\u7a0b\u7891\u3002\u6211\u4eec\u671f\u5f85\u80fd\u591f\u9f13\u52b1\u6570\u767e\u4e07\u65b0\u6d88\u8d39\u8005\u53bb\u5c1d\u8bd5\u65b0\u4e8b\u7269\uff0c\u505a\u51fa\u4e0d\u540c\u9009\u62e9\u3002\u2018Ready, Set, Go\uff01\u2019\u201d \u5e74\u5ea6\u8fdb\u53e3\u5546\uff1a\u4e1e\u8054\u519c\u4ea7 &#8230; <\/p>\n<div><a href=\"https:\/\/www.asiafruitlogistica.com\/zh-hans\/article20230907\/\" class=\"more-link\">Read 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